Is Google AdSense worth it?

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Google AdSense is a common way for websites to generate money. It’s easy, and it’s free.

Before you add it to your site, you first have to decide whether it would be a benefit. Does it make your site look professional? Does that matter? If your site is recreation or hobby oriented, then AdSense won’t really detract from anything. It is a less formal setting in the first place. On the other hand, if it’s a company site, AdSense tends to look amateur. Companies would be better served setting up direct advertising partnerships.

If you can first decide the purpose of your site, you’ll be on your way to deciding if Google AdSense is right for you.

What Are Favicons?

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Favicons are the small icons that sit in the toolbar of your web browser. They are also one of the more overlooked elements of web design. They fall below most people’s radar, but are noticeable when when they are present. If you have bookmark folders with several bookmarks, you know which sites have favicons.

These little icons are a great way to help market your site. Whenever someone bookmarks your site, it will stand out. Favicons are only 16×16, but pack a big punch in helping your site look professional.